The Preference For Online News Over Traditional Newspapers
The advent and fruits of technology have everyone getting into the Internet to expand their businesses with the help of the technology age. Among the leading businesses that have adopted this methodology is newspapers and publications, offering an online counterpart of the actual publications that most people are used to buying at their nearby newsstands or delivered directly at their doorsteps.
With the advent of technology, people need to type the URL address of their preferred newspaper, and they will see similar news and information from reading actual newspapers. Such has been the case for local newspapers, such as Manila Bulletin and The Daily Inquirer in the Philippines. The only advantage of online access is that they can be easily updated and are more advanced before the actual publication is gotten held off.
At first glance, there are minimal differences and advantages to be seen. For one, the navigation of the pages is much easier using the web-based version since it can be read immediately with a single click, unlike in the newsprint version, where a person would have to find the relevant section and locate the article they want to read. Access and navigation beat the troubles of having to go over several sections to pinpoint the actual news or information contained in newsprints. For example, merely clicking on the sports section will show summaries of the top stories for this category, and the user can immediately read the latest news of their choice.
Another aspect is that of a detailed summary of sections. Some online newsgroups would choose to publish only selected and essential news items, relegating short news briefs to the newsprint version. For newsprints, they cover all the information needed and do not leave out the minor ones. Most of the time, people would leave out announcements and news tidbits to save on space, which can be adequately sectioned in newsprint publications.
Another aspect is that online publications can go as far as providing exclusive video coverage through the technology of actual media files, showing footage of important news alerts through streaming media. This can be done via the Internet, something that newsprints cannot provide, considering they are only the text version of the said news story.
The Trend towards Technology of Online News Publications
In conclusion, the shifts towards maximizing cyberspace and allowing it to reach various places and target markets of ethnic origins have offered an abundance of possibilities. People wanting to find out about pertinent information from a particular area, or for some people who reside in other countries can find out what the latest happenings are in their hometown, negating the need to have specialized copies of their preferred newsprint publications which originate from home.
The availability of current information, and national and other news items can be accessed by the web, making it a whole lot more convenient for people wherever they may be. Technology has provided a new dimension for passing information, and with the aggressive and tactical strategies that most companies, such as public affairs and mass communication strategies, such have become both beneficial to the consumer and the people passing on the information, primarily for current events.